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Sasha serves as Managing Partner and VP of Client Solutions for Comrade Digital Marketing, a Chicago-based advertising company devoted to solving client’s most pressing digital challenges. Years ago, I was at a marketing conference and met this retired man who had just bought his business for eight-figures. You have to supply prospects with the reply to each a sort of questions on YouTube to face a chance at getting found. And this isn’t just about “branding,” and even about being human, relatable, and likable (though that’s important)—it’s about proving to prospects that you’re knowledgeable and may help them solve their downside.
